The BMW i8, a hybrid sports car with gull-wing doors and a carbon fibre body, gives us a glimpse into the future of the world’s biggest premium car manufacturer.
The Bavarian Motor Works started out in 1916 as a small producer of aircraft engines. Yes, its origins lie in the air. The asset that BMW is best-known for today is actually the last product to be added to its portfolio. It was only in the 30s that BMW built its first car. Since then, the company’s 100-year history has seen technological innovations, racing victories and also severe crises.
The documentary shows exclusive films and documents from the founding years through to the present day – including the story of the Elvis Presley BMW, which has never been shown before. Historians, contemporary witnesses, race drivers and fans talk about the background and the fascination that have made BMW a global player.
Director(s): Hannah Bieneck, Jens Niehuss
Runtime(s): 52, 46
RestrictionsNon-exclusive, territory/rights restrictions. Please contact for details.